The Purpose Paradox

Do you know your life’s purpose?

If you answered, “No,” you’re not alone...

According to recent polls, only 25% of people in the United States have a clear sense of purpose and meaning in their lives.

57% are searching for greater purpose and meaning.

Purpose is how we build identity and forge meaning in our lives. Purpose matters. It matters A LOT.

Not knowing or being disconnected from your purpose is the primary source of frustration and suffering for many.

Of course, defining and finding our purpose isn’t something we teach in school. Nor are we asked to bring and leverage our purpose on the job.

So, if you don’t know your life’s purpose, it’s not your fault.

And yet...

Knowing how essential purpose is does make it your responsibility.

But how do you begin a pursuit of purpose?

Here are a few suggestions that might help.

Define what purpose is and why it matters.

Purpose is your reason for being and helps you find fulfillment and forge meaning in your life.

Think about who purpose is for and where it’s found.

Purpose is for everyone seeking significance through their internal and external experience.

Decide how to find and activate your purpose.

Purpose is not a destination; it’s a process. The more purpose you bring to your aims and actions, the more clear and confident you’ll become about your purpose.

How might you approach defining the difference only you can make (AKA "your purpose") on, well, purpose? Maybe purpose is easier to find when you do it with and for a purpose?

Scott Perry, Chief Difference-Maker at Creative on Purpose. 

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